Turning up the volume on music ed

For the Cannes Young Lions competition, we were challenged to develop fundraising ideas for the Save the Music Foundation and create a movement that couldn't be ignored. In a two-week creative sprint, we conceptualized The Music Gap Map, an interactive campaign designed to make inequities in music education impossible to ignore. Developed in collaboration with The New York Times, the microsite brings real county-level data to life through an interactive audio experience, with sound levels rising and falling to reveal disparities and help people understand the state of music education in their own communities.